Our behavior is shaped by a combination of knowledge in the head and knowledge in the world, but human memory is complex. Because of this, we often rely on knowledge in the world to guide our actions. IKEA, a Swedish furniture store, is full of these external cues, or signifiers.

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By altering the barriers of typical workplaces, open-office environments help organizations work as a collective unit, one that works better as the sum of its parts. Creativity thrives on interaction. When employees are no longer confined to cubicles or separate offices, the barriers to communication change.

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Beneath the spectacle of Disney World lies an incredible exercise in human-centered design. It is not just a theme park, but a place meticulously crafted to prioritize the human experience. When we prioritize empathy, sensory experience, and behavioral cues, we create spaces that don’t just function but create intuitive and fun moments.

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